JASPER x MMLG

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Enjoy 10% off for single transaction over HK$1,800

Free shipping over HK$599

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JASPER x MMLG

MMLG founded by a group of popular Korean models Wonjoong Kim and Jiwoon Park, with the label focused on 'Everyday wear', aiming to boldly reflect the brand's values and ideologies through its easy-to-wear garments. The seasonal designs revolve around the brand's slogan 'Chat Play Casually', to create a collection that promotes happiness and health.

This year, MMLG has partnered with rising outdoor shoe brand KEEN for the first ever collaboration project in Korea. Inspired by brand partner & renowned photographer Ki-gon Kwak, and his famous exhibition project 'Sand', MMLG has reimagined the KEEN's Jasper through his unique perspective of Naksan Beach with the iconic message of 'To Tread the Sand'. Naksan Beach may merely be perceived as a single color from the naked eye, but when examined closely it is in fact the coalesence of countless pebbles each with their own unique color. The pure impact that a simple change of perspective can bring about has been the key factor for this project's theme, allowing MMLG to coordinate various colors that fully represent the purpose of the project as well as the brand's identity.